However, there are different types of vinyl for indoor and outdoor uses. You can choose any size, shape, color or print you want, making them versatile and applicable to many uses. They’re also perfect for showing off logos, mission statements, business values and any other kind of public relations media.įloor decals are one of the most customizable types of signage. You can create lines for the customer to follow, put some added attention into a display or scatter them throughout your business. Placement should be based on your design choices and intent for the decals. You can customize floor decals with any shape, color, text, image or graphic, making your options limitless. The third layer is the strong adhesive that attaches the graphic to your floor surface. It provides a non-slip surface and added durability, keeping your design from getting scratched, scraped and discolored. On top of that, there is an anti-skid laminate coating, also referred to as a matte mask. The base layer is a flexible substrate, which holds the printed design you want. They are made of printed vinyl, which consists of three main layers. Placing graphics on the ground in strategic places is creative, original and connects with the consumer’s shopping experience.įloor decals are like large stickers. But adding advertising to the floor is an excellent use of space. They may not even think to use it at all. When most businesses consider how they want to advertise their brand or a product, they don’t immediately think to use the floor. Table of Contents What Are Floor Decals? Types of Floor Decals The Benefits of Custom Floor Decals Examples of Effective Floor Displays
Vinyl graphics will allow you to improve displays, create a better shopping environment and make use of open floor space. They’re suitable for indoor and outdoor use, completely customizable and cost-efficient. If three-dimensional signage won’t cut it for your needs, floor advertising decals are an excellent choice.įloor decals for businesses look great on their own or to complement posters or signs you already have. Traditional signs like a-frames and wall-mounted graphics can take up a lot of space, and certain types of signs can have limited uses and design options. You don’t want to overload your customer with marketing, as it may make them feel unwelcome. Advertising within your own store or business can be a challenge.